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McDonald's Launches "Camp McDonald's" Campaign in July

Throughout the month of July, McDonald's introduced its "Camp McDonald's" campaign, which features a wide variety of food and merchandise deals. In addition to the usual menu hacks and promotions, "Camp McDonald's" also featured celebrity crossovers and musical performances. These events were hosted exclusively on the brand's app. All "Camp McDonald's" deals require a $1 minimum purchase through the app, which includes food and limited-edition merch.

The first "Camp McDonald's" promotion included a deal on iced coffee, which was available for a limited time. Aside from the coffee offer, the campaign featured branded merchandise, live music, and celebrity crossovers. In addition, "Camp McDonald's" also included food deals, such as a 20-piece Chicken McNuggets for $5 on Tuesday.

McDonald's also introduced a virtual summer camp program that allowed customers to take part in the camp's musical performances and menu hacks. Customers could also purchase limited-edition merchandise, including tees, hoodies, and hats.

For the second month of "Camp McDonald's," the fast food chain announced a collaboration with rapper Kid Cudi. The rapper will perform on the brand's app this week and will conclude the virtual summer camp with a special merchandise drop. Kid Cudi's merchandise collection includes t-shirts, crewnecks, tote bags, baseball caps, and socks. mcdonald merch features a variety of characters from the McDonald's Land and In the Booth performances, including Mayor McCheese, Hamburglar, and Birdie.

During the third week of "Camp McDonald's," McDonald's partnered with Travis Scott, a music producer who also has a love for the Golden Arches. Scott's contribution to the campaign included a Quarter Pounder meal, which features lettuce, bacon, and BBQ sauce. His merch drop includes a crewneck, t-shirt, and hoodie. These items feature the iconic McDonald's logo and a cut-and-paste typeface.

Throughout the fourth week of "Camp McDonald's," McDonald's also partnered with MA(r)KET. The company's newest celebrity partner, Mariah Carey, is a fan of Mickey D's. mcdonald merch is a cheeseburger with extra pickles. She will also appear in a 30-second ad that promotes the program. McDonald's also plans to celebrate Mariah Carey's love for the Golden Arches with co-branded festive merch. The merch will be available on McDonald's app for free.

The fifth and final "Camp McDonald's" promotion will include a collaboration with Kid Cudi. Kid Cudi will perform an in-app concert on July 31. The concert will be hosted on the McDonald's app. Kid Cudi merchandise will be available for pre-order on McDonald's app. Merchandise will be shipped to customers in November. The merchandise is only available in the United States. Merchandise cannot be shipped with other products.

McDonald's also plans to partner with Cactus Plant Flea Market to release a new line of merch for its Happy Meal. This collection will feature collectible figurines, which are available in four designs. The figurines are designed in the streetwear brand's signature style. The merch will be available through sweepstakes. The collection will also include a special adult Happy Meal. The merch will be available for a limited time through sweepstakes.